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The Marketing Objectives that You Must Follow

Marketing then takes the whole shebang and dumps it into the lap of the media de...

How to Get a Job in Media

No matter how well the researcher researches, the marketing person markets, the ...

How to Get a Full-Time Job in a Research Agency

When you're ready to start looking for a full-time job in an agency, the person ...

How to Get a Job on the Client Side of the Business

Advertisers are the folks who keep the agencies in business....

Comparing Your "Good" Ads to Someone Else's "Bad" Ads

What if there's no unique sales point apparent in an ad which you don't like? Ho...

Finding Subjects for Spec Ads

There are lots of places you can look. Walk through a store. Make a special trip...

Do You Want To Be a Copywriter or an Art Director in Ad Agency?

If you want to be a copywriter or an art director, your portfolio must be made u...

The Art Director's Portfolio

Ideas are the most important thing in an art director's book. After the ideas ar...

How Is a Beginner Copywriter's Portfolio?

In one important way, a beginner copywriter's portfolio is like a beginner art d...

Indicating Headlines, Taglines, And Body Copy

Do it simply. In fact, the simpler the better. Don't waste your time with press ...

Getting a Job as an Art Director

The most important thing you'll need is a portfolio of concepts for ads and comm...

What Do You Need To Get A Job As A Junior Copywriter?

First and foremost, you need your basic great portfolio....

Where All Can You Get a Job if You Are Interested In Broadcast Production

Try getting a job with a music production company. If you doubt that music has a...

The Responsibilities of Broadcast Producers and Where All Can They Find Jobs

The responsibility of the agency broadcast producer includes whatever it takes t...

The Job Profile and Duties of an Agency Producer

There is no such thing as a bargain basement television commercial. You always g...

How to Get a Job in Specialized Theaters of Advertising

A lot of people aren't happy working for agencies or advertisers that sell consu...

How to Survive If You Should Lose Your First Job in Advertising

No matter what kind of advertising job you get, the most important thing you hav...

Career Development in Advertising as a Job Prospect

Career development, especially in advertising, seldom takes on the pattern that ...

Are You Right If You Want To Work In the Advertising Business?

If you want to work in the advertising business, you can get a job with either a...

The Trend of Job Changing in the Advertising Industry

Job changing is an integral part of the ad business....

481 archived articles

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