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For years, obnoxious pop-up ads hawking products and services of no interest hav...
YouTube to feature advertisingNike hires Crispin to advertise its running shoesL...
Google's ad sales produce significant gainsAOL implements new strategy for rakin...
The Internet is the most accountable of all advertising media. While traditiona...
What do you call someone who, in addition to going to work, throws together hot ...
Google outbids Microsoft, purchases DoubleClick Blamer joins Creston as new U...
First, there was account planning, which bridged the divide between the agency c...
United signs on with new ad agency Multicultural interface to exploit untapped ...
According to Aaker (1991), "For many businesses, the brand name and what it repr...
Study examines junk food ads on TV Zubi hires new VP-creative director Hos...
The mood, mode, modus operandi, and e-metrics of online selling have changed. S...
Google testing new ad-payment policy Advertising spending in the U.S. up by 4...
Nike considers other advertising agenciesMcCann HumanCare to help launch Chantix...
Creative account for Kraft Foods' Miracle Whip moves to DDB in ChicagoNokia vent...
Wrong positioning and target segmentation command the hub of almost all common m...
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