We are one of the largest interactive agencies in the world and currently have more than 2,000 employees in 20 offices in seven countries (Australia, China, France, Germany, Japan, the United Kingdom and the United States) focusing exclusively on digital marketing and technology. Each office is filled with opportunities for people who want to invent the digital future. It's a big challenge, but it's a big Internet, and there's work to be done.
We are seeking a Copywriter to join our rapidly growing Creative team. The Copywriter works closely with the creative and/or copywriting lead and project team at all levels to generate and execute concepts for interactive media. This includes web sites, online advertising campaigns, viral and other online marketing initiatives. The copywriter is expected to actively contribute to the development of original solutions and create polished, final deliverables whether working solo or under the guidance of a more senior creative. A solid familiarity with trends in online marketing, advertising and the digital space is required.
Core Duties and responsibilities
Collaborating with creative team members to determine the conceptual and copy direction of branding and advertising initiatives
Working with senior creative or project leads to ensure copy tone and style are consistent with visual tone and style
Interacting with project teams to understand business objectives and audience demographics
Working from Creative Briefs and under the direction of senior creatives, working to translate concepts into effective copy concepts or text
A degree or diploma in English, journalism, communications or a related field; 2 years in an advertising or marketing agency (traditional or interactive) preferred
A keen enthusiasm for and basic understanding of Web trends and technologies
A solid understanding of marketing and advertising principles
Exceptional writing skills and attention to detail
Ability to actively contribute to strategic brainstorming, campaign development, creative brief development and creative execution
Ability to work on multiple projects simultaneously and effectively juggle different writing demands
Understanding of graphic design and a keen appreciation of the interplay between textual and visual elements
Phone : 212.962.1550
Website : http://www.starpoint.com