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Job Details


Company name
Universal McCann Worldwide

New York City, NY

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Position Summary

We are currently seeking an Associate Director, Paid Social in our New York office who will be able to lead a team in developing and executing innovative Paid Social Advertising media plans and cross-discipline/corridor communications planning. This person will be responsible for ensuring that the client receives comprehensive media and communications plans that address their strategic objectives. These responsibilities will also include the development of strong cross-functional teams and client relationships, serving as team leads for the execution of world-class social programs.

Essential Functions

Key participant in strategic media planning and execution

Serves as a resource for managers, sr. analysts / analysts for advice and counsel

Recommends targeted, innovative media vehicles consistent with media and content strategies

Becomes an expert in the client’s business and builds trusted partnerships with all levels of clients

Ensures best practices are applied across account responsibilities

Demonstrates ability to present and sell strategies/plans through to the client

Develops, trains and motivates team of assistants, planners and supervisors

Proactively seeks out and studies information to remain current on media trends

Recognizes and acts on opportunities to grow business

Ability to develop thought-leadership collateral for public consumption, and / or participation in conferences and relevant media communities



Bachelor's degree or equivalent preferred

Work Experience:

Five to eight years of experience in digital media planning, including three to five years management experience required

Agency experience preferred


Very strong experience in developing robust, creative, and innovative paid social / native advertising / content marketing programs – in excess of $1mm annually

Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.

Extensive experience writing and presenting relevant information

Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.

Demonstrated ability to grow junior talent and help develop team skills / careers

About Us

Mediabrands Society is a full-service social media agency, comprised of talent from the worlds of digital, strategy, media, creative and analytics whose driving purpose is to find brand purpose in an increasingly fast-paced, always-on, mobile-obsessed digital landscape. Our subject matter experts collaborate with Fortune 100 clients to execute award-winning social campaigns across digital channels that deliver both meaningful, emotionally-charged consumer experiences and real business outcomes.

Job Location

New York, New York, United States

Position Type


Company info

Universal McCann Worldwide
Website :

Company Profile

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