Product Marketing Manager, Compete Analyst
Note: By applying to this position your application is automatically submitted to the following locations: Seattle, WA, USA; Mountain View, CA, USA
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (AdWords, AdSense, DoubleClick, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a loyal consumer base. This means you work with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
In this role, you will focus on analyzing the market and competition to create insights. You'll also work closely with the core product marketing, product management, and sales training and enablement teams to also understand the optimal methods and tactics to enable the field.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Google Cloud helps millions of employees and organizations empower their employees, serve their customers, and build what’s next for their business — all with technology built in the cloud. Our products are engineered for security, reliability and scalability, running the full stack from infrastructure to applications to devices and hardware. And our teams are dedicated to helping our customers — developers, small and large businesses, educational institutions and government agencies — see the benefits of our technology come to life.
Maintain relationships and understand the “pulse” of the field in relation to the sale of Google Cloud products and solutions with a focus on Google Cloud Platform (GCP) solution needs.
Create innovative competitive intelligence initiatives to drive the fast proliferation of Google Cloud products and solutions with the field. Serve as the window to the competitor.
Attend market events, speak with industry experts/customers, analyze sales focused competitive insights and present to Sales teams for supporting business growth.
Dig deep into the competitors key strengths, weaknesses and turn that into competitive insights and high value assets with a refresh cadence that our sales teams can use.
Develop productivity analysis framework, metrics, analytics, drive programs for continuous improvement, develop organizational efficiency.
BA/BS degree or equivalent practical experience.
7 years of work experience in product management, product marketing, or equivalent experience in the enterprise software technology industry.
Experience in a competitive intelligence role, with experience in organizing and growing a program.
Experience in direct selling and/or enabling or engaging with sales teams and channels.
Experience in analyzing cloud technologies and providers (IaaS, PaaS, Data Analytics, Machine Learning), with knowledge of enterprise software technology across the entire stack and a desire to learn new technologies.
Ability to work cross-functionally in a dynamic environment with excellent team-building skills.
Excellent analytical, strategic, presentation and communication skills, with ability to develop creative/non-traditional solutions for undefined challenges.
At Google, we don’t just accept difference - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
To all recruitment agencies:
Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees or any other company location. Google is not responsible for any fees related to unsolicited resumes.
Website : https://www.google.com/about/company/
Google Inc., a technology company, builds products and provides services to organize the information. The company offers Google Search, which provides information online; Knowledge Graph that allows to search for things, people, or places, as well as builds systems that recognize speech and understand natural language; Google Now, which provides information to users when they need it; and Product Listing Ads that offer product image, price, and merchant information. It also provides AdWords, an auction-based advertising program; AdSense, which enables Websites that are part of the Google Network to deliver ads; Google Display, a display advertising network; DoubleClick Ad Exchange, a marketplace for the trading display ad space; and YouTube that offers video, interactive, and other ad formats. In addition, the company offers Android, an open source mobile software platform; hardware products, including Chromebook, Chrome, Chromecast, and Nexus devices; Google+ to share things online with people; Google Play, a cloud-based digital entertainment store for apps, music, books, and movies; Google Drive, a place for users to create, share, collaborate, and keep their stuff; and Google Wallet, a virtual wallet for in-store contactless payments. Further, it provides Google Apps, which include Gmail, Calendar, and Google Sites that are built for people to work anywhere, anytime, on any device without loss of security or control; Google Maps Application Programming Interface; and Google Earth Enterprise, a software solution for imagery and data visualization. Additionally, the company offers Google App Engine, a platform as a service offering; Google Cloud Storage; Google BigQuery for real time analytics; Google Cloud SQL for structured query language; and Google Compute Engine, an infrastructure as a service platform. It also offers mobile wireless devices, and related products and services. Google Inc. was founded in 1998 and is headquartered in Mountain View, California.