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Job Details

Public Affairs Manager

Company name
The American Institute of Architects

Experience
3-5 yrs required

Location
Washington, DC

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Profile

This is a mid-level professional position reporting to the senior manager of Public Affairs, Strategic Communications and Content.

The AIA Public Affairs Manager, in coordination with the senior manager of public affairs, is responsible for the day-to-day operations of the AIA’s PR and communications efforts. The public affairs manager is responsible for implementing a broad range of public relations activities associated with AIA’s public outreach campaign.

The successful candidate must be able to work collaboratively with senior leadership to develop and implement strategies that reach targeted audiences.

Job Duties:

Responsibilities

  • Develop and execute effective social media tactics for AIA’s various accounts that support the overall strategies and goals.
  • Draft content (e.g. blog entries, social media posts, and copywriting) for mass media or websites.
  • Read and aggregate morning news articles for distribution.
  • Become familiar with reporters who often cover our topics.
  • Foster relationships with advocates and influencers on social media and blogs.
  • Pull together social media analytic reports across all channels.
  • Collaborate with colleagues to produce copy for advertisements or articles.
  • Perform “damage control” in cases of bad publicity.
  • Assist in development of communication strategies or messages.

 

Frequent contacts:

Senior VP of Brand Engagement

Managing Director of Strategic Communications & Content

AIA Senior Leadership

AIA Board of Directors

AIA Volunteer Leaders

Component/Chapter Executives

Social Media

AIA Knowledge Community members

State and Local AIA Components

AIA Members

 

Knowledge/Skills/Abilities and Training and Experience

  • Demonstrated and strong communications and copywriting skills are required. Experience in social media and project management are important qualities too. Enthusiasm and positive attitude will help you gain the trust of colleagues and external parties alike.
  • Must be a confident communicator and presenter.
  • Must possess excellent verbal and written communication skills.
  • Must possess excellent organizational and planning skills.
  • Have a full understanding of media needs and media relationships.
  • Be proactive, reliable, responsible and accurate with an attention to detail.
  • Possess the ability to keep information confidential.
  • Tactical understanding of all primary social media platforms.
  • Ability to work in high-stress environments, often for long hours.
  • A wide degree of creativity and latitude.
  • Self-motivated with a positive and professional approach to management.
  • Experience in web design and content production is a plus
  • Experience in copywriting and editing
  • Solid understanding of project management principles
  • Working knowledge of MS Office, social media platforms, content management systems, like Drupal or Wordpress, and photo editing software is a plus
  • Excellent communication (oral and written) skills
  • Outstanding organizational and planning abilities
  • Proficient command of English and AP Style


Bachelor’s Degree in PR, journalism, communications, marketing, advertising or related field with a minimum of 3-5 years of related experience plus 1-2 years of professional experience with public relations campaigns.

Supervisory requirement:

none

Company info

The American Institute of Architects
Website : http://www.aia.org

Company Profile
The AIA, in existence for more than 150 years, works to advance the value of architects and architecture and increase the living standards of people by improving their built environments. The AIA, with a membership of over 80,000, is the largest voice of the architectural community. *Educating the public to strengthen the value of architects and the overall role of the profession in the building industry. *Using our influence in legislative and regulatory concerns that affect and potentially govern the professional lives of architects. *Researching new job markets and new career specializations to ensure architects can meet society's needs now, and in the future. *Expanding the architectural knowledge base as changes in the profession occur. *Offering a network for support and information exchange with colleagues and industry professionals across the country and the globe

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