Job added in hotlist
Applied job
Contract job
90-day-old-job
part-time-job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in Louisville, KY
View more jobs in Kentucky

Job Details

Trade-Advertising-Manager

Company name
GE Appliances.

Location
Louisville, KY

Apply for this job






18 hit(s)  

Profile

**Job Location**

USA, Louisville, KY

**Job Posting Title**

Trade Advertising Manager

**The Challenge**

The Trade Advertising Manager owns the execution of turn-key marketing programs designed to support the smaller to mid-size resellers by optimizing the use of their cooperative advertising dollars toward digital media. They will contribute to the success of the organization through driving increased co-op fund utilization and targeting the right resellers influencing them to adopt the turnkey program which best fits their needs.

**What you will Do**

**Essential Responsibilities**

Drive results and manage communication workflow in a matrix commercial organization for Trade Advertising.

Own and execute all Digital Advertising Activities supporting Field Marketers, Field Sales and Customers through Path to Purchase Program:

New site upgrades and site management

Web banners, print and digital ad creation

Communication to ASMs and Customers

Set performance goals and metrics

Own and execute all Social Advertising with Promoboxx:

Content and Campaign management

Mobile Advertising

ASM & Customer communications

Develop strategy for growth, increase customer and ASM adoption

Set performance goals and metrics

Interface for vendors, Field and Sales teams providing education and driving effective program execution:

P2P program and Promoboxx

Manage digital needs and provide education to the Groups team, Field and Sales teams.

Relocation assistance: Yes

**What you need to Succeed**

**Qualifications/Requirements**

BA/BS degree from an accredited university or college

Minimum of 5 years of Marketing and/or Sales experience

Excellent Interpersonal skills

Articulate, effective communicator

Demonstrated ability to influence cross functionally

High attention to detail

Must be willing and able to travel to GEA sites and customers, as needed

**Desired Characteristics**

MBA

5 years of Marketing experience to include digital

Prior digital marketing experience

Proven self-initiative

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

Company info

GE Appliances.
Website : http://www.geappliances.com

Company Profile

Similar Jobs:
Outside Sales – Online Media – Manage Existing Clients Resumes to [Click Here to Email Your Resumé] Searching for Sales Professionals serious about their future and career.... Actual Year 1 average earnings $70,000- $80,000 Our cl...
Outside Sales – Online Media
location Louisville, KY
\n\n\n\n\n\n\n\n\nOutside Sales – Online Media – Manage Existing Clients\n\nResumes to [Click Here to Email Your Resumé]\n\nSearching for Sales Professionals serious about their future and career....\nActual Year 1 average earning...
Copywriter
location New Albany, IN
Job Description Job Purpose The Copywriter will report directly to the Director of Marketing Services. The position is a salaried full-time in office position and expected to work an average of 40 hours a week; some weeks will be ...
What I liked about the service is that it had such a comprehensive collection of jobs! I was using a number of sites previously and this took up so much time, but in joining EmploymentCrossing, I was able to stop going from site to site and was able to find everything I needed on EmploymentCrossing.
John Elstner - Baltimore, MD
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
AdvertisingCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
AdvertisingCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2016 AdvertisingCrossing - All rights reserved.