Cox Enterprises, Inc.
Senior Specialist, Copywriter','1719976','','Cox Enterprises','!*!
Cox Enterprises’ Corporate Communications and Public Affairs department is looking for a Senior Specialist, Copywriter, to create and tell our company story — both internally and externally. S/he will have experience creating engaging content across multiple channels and the ability to match and change tone and voice as needed. This role requires a strong attention to detail and project management skills. Must love drafting catchy headlines, writing attention-grabbing copy and partnering with designers, other writers and project managers.
Write clear, compelling copy for multiple channels that resonates with our employees, customers and community members.
Match and change tone and voice to align with programs, leaders and channels.
Manage, create and publish original, high quality content for digital and print channels.
Create and edit headlines, video scripts, newsletter blurbs as well as a variety of content (website page copy, blog posts, PR copy, etc.).
Partner with corporate communications teams to write copy based on a brief and key message.
Collaborate with our in-house Creative Studio to develop copy for internal and external campaigns and projects.
Conduct high-quality research and interviews to understand the goal of the piece.
Follow SEO best practices and optimize content for search.
Edit and proofread copy as needed.','','','!*!Requirements:
BS/BA in Marketing, Advertising, English, Journalism or related field.
Strong knowledge of AP Style.
Three to five years’ proven copywriting experience — agency and newspaper experience preferred.
A persuasive portfolio of work and a passion for concise, effective, compelling copy.
Experience in writing for websites, newsletters, social media and print publications.
Exceptional ability to quickly change tone/voice between channels and projects.
Excellent writing, editing and proofreading skills.
Strong research and interviewing skills — a journalistic spirit.
Ability to learn new content management systems and adapt as technology evolves.
· Ability to edit images in Photoshop.
· Enthusiasm and ambition to innovate and initiate creative ideas.
Excellent time-management and organizational skills — likes to beat deadlines.
A team player who is self-motivated, seeks continuous improvement and has a positive attitude.','','Cox Enterprises','US-GA-Atlanta-6205 Peachtree Dunwoody Rd','','Regular','Individual Contributor','Day Job','','No','Full-time','Ongoing','Senior Specialist, Copywriter
Cox Enterprises, Inc.
Website : http://www.coxenterprises.com
Cox Enterprises is a leading communications, media and automotive services company. With revenues of nearly $16 billion and approximately 50,000 employees, the company's major operating subsidiaries include Cox Communications (cable television distribution, high-speed Internet access, telephone, commercial telecommunications and advertising solutions); Cox Media Group (television and radio stations, digital media, newspapers and advertising sales rep firms); and Cox Automotive (automotive-related auctions, financial services, media and software solutions). The company's major national brands include AutoTrader.com, Kelley Blue Book, Manheim, Savings.com and Valpak.