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Job Details

Digital Advertising Operations Intern

Company name
National Public Radio

Location
Washington, DC

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Profile

The Digital Advertising Operations intern will work to support Corporate Sponsorship for NPR. The department works directly with NPR’s sales, marketing, and design teams to create and implement digital sponsorship campaigns to promote and generate sponsorship for NPR’s top-quality digital programming including, but not limited to: NPR.org, NPROne, TED Radio Hour, Planet Money, How I Built This, Invisibilia, etc. The Digital Advertising Operations Intern will handle everything from creating unique sponsorship proposals, to implementing and optimizing digital sponsorship campaigns. The Intern will work daily with Digital Campaign Managers and Digital Proposal Associates and assist with daily tasks relating to digital display and podcasting initiatives. Candidates should have a strong interest in digital media and digital sponsorship, and should be comfortable communicating with NPR’s various sponsors, many of which are Fortune 500 companies. Learn about some of our sponsors here: http://nationalpublicmedia.com/npr/ Responsibilities:Provide assistance to Digital Campaign Managers and Sales PlannersAssist in generating proposals in response to RFPs (marketing screenshots, inventory availability, etc)Analyze podcast listening trends to help determine pricing strategy in a fast-growing industryImplement, monitor, and optimize online sponsorship campaigns using Google DoubleClick for Publishers and other ad trafficking tools in a timely and accurate mannerAnalyze digital inventory to determine what is performing best for sponsors based on click-through rate, viewability, and user engagementComplete in-depth campaign reporting on a daily basisCommunicate with internal departments (marketing, sales), and external sponsors Qualifications:The ideal candidate will have strong writing skills, project management experience, and exude both creativity and strong analytical skills.0-2 years of work experienceExcellent written/verbal communication skillsMust have attention to detail, ability to work independently and as part of a larger team, and possess excellent organizational skillsMust be proficient in Excel and comfortable working with math and formulasExperience in ad-serving platforms such as DoubleClick for Publishers or Operative1 a plusEnthusiasm for public media, its mission and its programsPlease do not apply for more than 3 internships. We will also accept part-time applicants as well! 

Company info

National Public Radio
Website : http://www.npr.org

Company Profile
A thriving media organization at the forefront of digital innovation, NPR creates and distributes award-winning news, information, and music programming to a network of 975 independent stations. Through them, NPR programming reaches 26 million listeners every week.

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