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Job Details

Sr. Digital Marketing Specialist

Location
Denver, CO, United States

Posted on
Jun 16, 2022

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Profile

**MEMBERS ONLY**SIGN UP NOW***.'s Technology, Product & Experience organization works at the intersection of media and technology. Our innovative teams are continually developing and delivering products that transform the customer experience. From creating apps like TVGo to new features such as the Talking Guide on the X1 platform, we work every day to make a positive impact through innovation in the pursuit of building amazing products that are enjoyable, easy to use and accessible across all platforms. The team also develops and supports our evolving network architecture, including next-generation consumer systems and technologies, infrastructure and engineering, network integration and management tools, and technical standards. We offer a flexible working environment to balance the need to work independently wherever you choose, with days that require collaboration at one of our offices. Our roles primarily reside inside or around one of our Tech Hubs (Philadelphia and surrounding suburbs, Denver, Austin, Silicon Valley, Washington DC/N. Virginia). Some roles can work virtual full-time if they are not near a Tech Hub, but that is dependent upon the needs of the position and amount of collaboration required.

Job Summary

Responsible for the support of Marketing-related projects and platforms and the implementation of marketing activity across departments within the organization. Supports development and implementation of digital, email and direct marketing programs. Works with moderate guidance in own area of knowledge.

Job Description

Grow your marketing career with us, in an exciting industry that is crafting the future. Media, entertainment, and advertising companies partner with **MEMBERS ONLY**SIGN UP NOW***. Technology Solutions to deliver their creative vision to every screen, everywhere, all the time. Join us! Our small-but-mighty digital marketing team brings the CTS experience to life.

As our Senior Digital Marketing Specialist, you will use your analytical mind creatively to help further initiatives for the marketing department. In addition, you'll contribute to, and implement, both internal and external campaigns driving impact for **MEMBERS ONLY**SIGN UP NOW***. Technology Solutions and its services. As in most job descriptions, you will be tasked with 'other duties as assigned' which can mean anything from email communications to leading a new marketing initiative. If you're looking to expand your marketing skillset, take on new challenges, and make an impact, let's explore a future together.

Core Responsibilities


Works independently and collaboratively with internal teams and outside vendors to further department projects and initiatives.

Regularly works in Drupal CMS for website updates and support, including tying forms to Pardot marketing automation platform and managing customer journey taxonomy on the site.

Opportunity to dig into and build better user experiences for prospects and customers, and utilize creative ways to personalize our digital content.

Supports lead queue management with routing and following up on interested leads that come through marketing efforts.

Opportunity to learn ABM platform and support intent program management, sharing regular target list accounts insights with sales.

Helps to champion our eNPS (employee satisfaction) program and works to elevate and track issues.

Helps to create reporting to measure success of Marketing programs. Google Analytics 4 experience a plus.

Helps keep initiatives moving with project management skillset. Asana or other project management platform experience a plus.

Opportunity to expand and build digital advertising experience with day-to-day management and optimization.

Supports direct mail and gifting program for internal and external audiences.

Builds skillset in marketing technology platforms as support for projects and ongoing management. Including ABM platform, marketing automation platform, and Salesforce CRM platform..

Consistent exercise of independent judgment and discretion in matters of significance.

Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.

Other duties and responsibilities as assigned.


Employees at all levels are expected to:


Understand our Operating Principles; make them the guidelines for how you do your job.

Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.

Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.

Win as a team - make big things happen by working together and being open to new ideas.

Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.

Drive results and growth.

Respect and promote inclusion & diversity.

Do what's right for each other, our customers, investors and our communities.


Disclaimer:


This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.


**MEMBERS ONLY**SIGN UP NOW***. is an EOE/Veterans/Disabled/LGBT employer.

Education

Bachelor's Degree

While possessing the stated degree is preferred, **MEMBERS ONLY**SIGN UP NOW***. also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years

Base pay is one part of the Total Rewards that **MEMBERS ONLY**SIGN UP NOW***. provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, **MEMBERS ONLY**SIGN UP NOW***. provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (****on our careers site for more details.

Company info

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