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Manager Global Brand Development - Star Wars

Company name
Hasbro, Inc

Pawtucket, RI

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We have an immediate need for a detail-oriented, highly Force-sensitive brand developer to oversee the global product development process for our high-profile STAR WARS brand.  The fate of the galaxy is in your hands. In this critical role you will partner with cross-functional teams (design & development, packaging, engineering, demand planning, costing) on all phases of product development. As such, the successful candidate will need to be a proactive, collaborative, and responsive team leader/member. With a mindset that combines strong creative acumen, analytic-based judgment, and an insatiable thirst for delivering innovative on-trend play experiences, you will build and leverage best practices to enable the business to meet and/or exceed brand goals.


Primary Duties and Responsibilities:

Under the general direction of the Global Brand Leader and senior team, you will:

*Lead cross-functional teams to execute key brand initiatives, including finding innovative ways to grow higher margin businesses. *Drive product innovations through the system to better meet consumer demands. *Develop overall go-to-market product strategy. *Partner with global supply chain to identify programs to decrease development costs and gain efficiencies where applicable. *Maintain current knowledge of modern manufacturing trends, technologies and competitive practices. *Collaborate with global brand strategy and marketing team in the development of all special and exclusive products. *Become the global trends and insights expert and leverage learning across product lines.

Education and Experience Requirements:

*Minimum of 5 years of progressive experience supporting a fully integrated marketing program. *Bachelors Degree in Marketing, Advertising or related field.  *MBA preferred. *Jedi or Sith Master.  Padawans need not apply.

Functional Experience and/or Knowledge Will Include:

*Thorough understanding of the steps necessary to bring products to market. *Expertise at implementation of a fully integrated marketing program. *International experience and global perspective preferred. *Strong connection to the Force.  Light side preferred.  Dark side also acceptable.

Critical Skills:

*Ability to collaborate and influence cross-functionally to continually drive the business forward. *Ability to operate within a fast-paced environment and make informed decisions quickly despite the presence of some ambiguity. *Strong project ownership and management abilities on a SKU-intensive business; capable of prioritizing and handling multiple projects across multiple years simultaneously, under tight time constraints, and within budget parameters. *Proactive, creative problem solver. Ability to be agile and flexible in thinking. *Intermediate to advanced proficiency with Microsoft Office applications. *Ability to clearly and concisely present complex strategies and ideas via verbal and written communication. *Digital-first mindset. *Ability to make the Kessel run in less than 12 parsecs.

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE and MAGIC: THE GATHERING, as well as premier partner brands. Through its entertainment labels, Allspark Pictures and Allspark Animation, the Company is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for children and their families through corporate social responsibility and philanthropy. Hasbro ranked No. 5 on the 2018 100 Best Corporate Citizens list by CR Magazine, and has been named one of the World's Most Ethical Companies® by Ethisphere Institute for the past seven years. Learn more at, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

Company info

Hasbro, Inc
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Company Profile
Funskool is India’s leading toy manufacturing company promoted by MRF group. Funskool started its commercial operations in the year 1988 and has state of the art manufacturing facilities at Goa sprawling an area of 70,000 sq.ft and 50,000 sq. ft factory at Ranipet. Funskool has been pioneering the concept of quality and safe toys in India and raised the standard of the toys quality in the Indian Market. The company’s mission is to influence the parents to spend on toys that enable every Indian child to grow with quality toys that contributes to their mental development. Funskool has one of the largest ranges of toys in India

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