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Job Details

Manager Advertising Effectiveness

Company name
iHeartMedia, Inc.

Location
New York City, NY

Apply for this job






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Profile

Overview:

The Manager will work closely with the VP, Ad Effectiveness to deliver strong valuable insights while continuing to evolve campaign measurement at iHeartMedia. As a new member of this small but high performing team, this person will be responsible for the management and delivery of a large portion of iHeartMedia’s effectiveness work, both directly and indirectly. The Manager will handle the largest and most complex measurement projects themselves and will manage 1-2 direct reports and their workload.

This is a great growth opportunity for someone looking to grow their management skills while still remaining rooted in day to day project execution and delivery.

Primary Responsibilities:

(50%) Effectiveness Project Work

Management of a majority of the advertising effectiveness studies through all phases of the research process with a specific focus on:

Managing day to day vendor relationships

Providing valuable analysis with actionable insights

Regular presenting of results to internal and external clients

(30%) Event Measurement

Development of internal surveys using 3rd party tools (Qualtrics)

Supervising measurement vendors onsite at tentpole events, including coordination with other iHeartMedia groups and onsite problem solving

Acting as primary liaison internally for all parties regarding onsite measurement

This will be a shared responsibility with the VP

(20%) Management and Coaching

Manage 1-2 direct reports at the Sr. Analyst level including workload and prioritization

Train/Coach on job responsibilities/market research basics

Train/Coach on how to better interact with the larger market research industry

Required Qualifications:

4-6 years of experience in market research, client or supplier side

Strong experience with campaign/Ad effectiveness measurement

Mastery of multiple research approaches including survey based measurement

Ability to travel 20% (tentpole events/client meetings)

Experience managing a direct report

Experience presenting research results to a non-research audience

Ability/Desire to handle a heavy project workload and all that comes along with that

Strong organizational and interpersonal skills

Strong analytic skills

Ability to work under a continual sense of urgency

Desire to have fun!

Preferred, but not required:

Event measurement experience

Location

New York, NY: 125 West 55th Street, 10019

Position Type

Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Our organization participates in E-Verify. Click here at http://iheartmediacareers.com/Pages/EEO.aspx to learn about E-Verify.

Current employees and contingent workers click here at https://wd5.myworkday.com/iheartmedia/d/task/3005$1999.htmld to apply and search by the Job Posting Title.

iHeartMedia, Inc. is one of the leading global media and entertainment companies specializing in radio, digital, outdoor, mobile, live events, and on-demand entertainment and information services across the nation and providing premier opportunities for advertisers.

Click Here To Learn More About Us:

www.iheartmedia.com
at http://www.iheartmedia.com/Pages/Home.aspx

Company info

iHeartMedia, Inc.
Website : http://www.iheartmedia.com/

Company Profile
Clear Channel Communications, Inc. was founded in San Antonio, TX with the purchase of a single radio station in 1972. After decades of growing media assets globally, the company has become one of the world’s leading media and entertainment companies, operating as CC Media Holdings (OTCBB:CCMO). Clear Channel consists of two main media businesses: Clear Channel Outdoor Holdings (NYSE: CCO) and the wholly owned Clear Channel Media and Entertainment. Between these divisions, Clear Channel focuses on providing a spectrum of multi-platform advertising and marketing opportunities for partners and world-class entertainment for listeners and users.

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