Job added in hotlist
Applied job
Contract job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in Raleigh, NC
View more jobs in North Carolina
View Similar Jobs

Job Details

Brand Manager

Company name
Express Services, Inc

Raleigh, NC

Apply for this job

25 hit(s)  


Job Description
Express Employment Professionals is hiring a Brand Manager for an opportunity in Raleigh,NC.
We’re looking for an experienced marketer to join an established consumer healthcare goods company as the marketing lead for a small U.S.-based team for an existing over-the-counter product with potential to grow the brand portfolio. This Brand Manager will have broad responsibility for leading marketing strategy and execution, as well as partnering with the sales team to drive priorities and distribution growth.
Primary Responsibilities:

Manage personal P&L and overall contribution.
Develop marketing strategy for product, including marketing plans to drive maximum revenue and profitability for the company.
Oversee and deliver effective tactical advertising and promotional plans, including TV, radio, print and digital media, as well as in-store promotions.
Partner with Media Buyer and external consultants to ensure strong connection between plans and execution.
Oversee and deliver effective data management initiatives and analysis of market trends, competitive landscape and brand performance metrics.
Partner with sales team to manage relationships with key retail and customer accounts.
Develop trade/professional presentations to keep sales managers on point with brand priorities and current market analysis.
Develop monthly U.S. sales forecast and provide input to annual profit and expense budget planning.
Build and develop constructive relationships across the organization and act as the first point of contact for queries and escalations on the brand portfolio and commercial relationships.
Write and deliver product training materials as required for sales and promotional teams.
Identify opportunities for line extensions and lead product development projects, providing the brand voice when required.
Manage packaging updates with Supply Chain.
Serve as back-up team member for consumer service inquiries by phone, email, and social media, as needed.
Travel, including retail sales presentations, influencer trade shows, team development and training.

Job Requirements

5 years of experience in business-to-consumer marketing, preferably for a consumer goods product
Four-year college degree, ideally in a marketing discipline; M.B.A. is a plus
Demonstrated experience in social media platforms, digital advertising mediums, and IRI or Nielsen data analysis
Willingness to travel occasionally, including some international travel, as required.
WordPress experience a plus

If this sounds like the right opportunity for you, we want to hear from you! Reply to this posting with a copy of your resume for consideration.

Company info

Express Services, Inc
Website :

Company Profile
Express Employment Professionals is a leading staffing provider in the U.S., Canada and South Africa. Every day, we help job seekers find work and help businesses find qualified employees. Founded in 1983, Express today employs 400,000 people across nearly 700 franchise locations worldwide. Our long-term goal is at the heart of our company's vision, to help as many people as possible find good jobs by helping as many clients as possible find good people.

Similar Jobs:
\n\nJob Description\nResponsible for developing go-to-market strategies for Extron products that\rstream, record and manage AV media transported over IP networks. Will plan and\rprepare market introductions for new products and pr...
Job Description When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will hav...
Principal Product Marketing Manager, Mid-Market in Cary North Carolina SAS believes in the whole employee experience. Meaningful work. Empowerment to make a difference that changes people’s lives. Dynamic work environments that fo...
I like the volume of jobs on EmploymentCrossing. The quality of jobs is also good. Plus, they get refreshed very often. Great work!
Roberto D - Seattle, WA
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
AdvertisingCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
AdvertisingCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2018 AdvertisingCrossing - All rights reserved. 168