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Multi Media Account Executive

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Little Rock, AR

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THV11, a TEGNA property in Little Rock Arkansas is seeking a Multi Media Account Executive responsible for developing new and incremental revenue, focused on delivering results for our customers. You will be responsible for developing new advertising accounts as well as managing existing ones. This position offers a great opportunity to grow your income through a rewarding commission structure. The position works closely with an Account Manager and other team members to execute advertising strategies and drive revenue. \\r \\rIn this role, you will:\\r\\rCreate a strategic business plan with your supervisor to meet and exceed all revenue goals and targets on a monthly, quarterly, annual basis.\\rIdentify and develop new accounts in the pipeline at all times.\\rSource extra accounts (prospects) in the pipeline at all times.\\rGrow our business with current customers by providing proof of performance and solid results.\\rConduct Needs Analyses and account reviews to uncover the customer’s most essential needs.\\rDevelop advertising solutions for new customers that deliver desired results.\\rIn collaboration with Account Manager, create and deliver formal written and verbal presentations to clients.\\rDevelop a deep understanding of local and regional business vertical segments and constantly seeks to learn more.\\rAble to demonstrate product knowledge and value to our customers.\\rAble to present the benefits of Digital Advertising (SEM, SEO, Social, Display, ERN, OTT) and its integration with TV.\\rCollaborate with Account Manager to provide timely and accurate traffic instructions and conducts account maintenance including make-goods posts, and aging/collections.\\rUse our CRM to manage day to day activity, build a pipeline and ensure execution as well as regular updates to account projections.\\r

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Company Profile
TEGNA Inc., formerly Gannett Co., Inc., is comprised of a dynamic portfolio of media and digital businesses that provide content that matters and brands that deliver.

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