Job added in hotlist
Applied job
Contract job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in Grandville, MI
View more jobs in Michigan

Job Details

Integrated Marketing Manager

Company name
Chloe + Isabel Inc.

Grandville, MI

Apply for this job

2 hit(s)  


Chloe Isabel is seeking an Integrated Marketing Manager to lead the planning and execution of all digital marketing efforts for the company. This position will drive strategic marketing campaigns and CRM programs across a variety of digital channels, including paid social, retargeting, web, SEM, email marketing, retargeting, and more.  With a focus on retention, engagement, and conversion, this role will own end-to-end campaign management of various marketing programs, from pre-production and briefing, to development, execution, and reporting. This position reports directly to the Vice President of Marketing.Responsibilities:• Paid DigitalDevelop and manage the company’s digital marketing strategy and cadence across web channels, including paid social, SEO/SEM, and affiliate marketingManage the digital budget, including monitoring and reporting on critical marketing metrics, providing trend analysis and driving spend optimizationLeverage performance data and audience insights to recommend strategies, guide implementation and optimize growth in alignment with key business goals• Email MarketingOwn end-to-end email campaign production, from campaign and segment setup, to deployment, to optimization and reportingManage databases and subscriber lists, and work to minimize list decay and unsubscribes while increasing productivity through targeted campaignsCollaborate cross-functionally to improve email segmentation and personalization strategies through testing of subject lines, CTAs, and creative assets• CRM LoyaltyManage retention and loyalty strategies to reduce customer churn, increase engagement, and maximize lifetime valueAssist in the strategy, execution and hindsighting of promotional campaigns, with a focus on driving loyalty and better understanding the customerBuild and maintain reporting dashboards that support ongoing marketing initiatives and future iterations of the Chloe Isabel loyalty programRequirements:Bachelor’s degree required in Marketing or Advertising preferredMinimum 3-5 years of experience in digital marketing; background in retail and/or network marketing/direct sales is preferableDemonstrable experience managing paid digital, email, and/or CRM programsIn-depth knowledge of website analytics tools (e.g., Google Analytics)Knowledge of email fundamentals: CSS and HTML, CAN-SPAM, segmentation, mail merge, performance metrics, etc.Results-driven with exceptional analytical, conceptual, and problem-solving abilitiesMicrosoft Office 2011, proficiency in the Adobe Creative Suite is a plus but not requiredAbility to wear multiple hats in a fast-paced, deadline-driven startup environmentDesire to learn and be part of a collaborative, close-knit teamPlease note: Chloe Isabel does not currently provide sponsorship for employment visas. Employment is contingent upon legal work authorization with documents that satisfy Form I-9, Employment Eligibility Verification. A bit about us: Chloe Isabel is revolutionizing fashion with cutting-edge social media innovation for stylish, entrepreneurial women! At the heart of our business is our Merchandiser community comprised of fashion-loving, socially savvy, entrepreneurial women who sell our exclusive jewelry line through in-home pop-up shops and their own personalized C I online boutiques. From our studio in New York City, Chloe Isabel designs jewelry for every woman from daring trend-setter to timeless, refined styles. Chloe Isabel jewelry has been featured in Glamour, InStyle, Lucky, Us Weekly, OK!, Real Simple, Refinery29, StyleCaster, Mashable, Forbes, Huffington Post and more! 

Company info

Chloe + Isabel Inc.

Company Profile

Similar Jobs:
Director of Materials Procurement
location Grand Rapids, MI
Job Description: Company: Dematic Corporation Location: USA - MI - Grand Rapids Req ID: 52075 Position Title: Director of Materials Procurement Experience Level: Senior Level Education Required: Bachelors Degree or equivalent expe...
**286006BR****Auto req ID:**286006BR**HR Job Code:**101017 Operations Mgr**Job Profile:** Executes operating plan and communicates strategy to operations team. Responsible for one or more functions across one or more sites. Manag...
\n \n Integrated Logistics Support (ILS) Manager \n \u00a0 \n - \n \u00a0 \n Requisition ID \n \u00a0 \n 093828 \n \n \n USA-Michigan-Grand Rapids \n \...
The number of jobs listed on EmploymentCrossing is great. I appreciate the efforts that are taken to ensure the accuracy and validity of all jobs.
Richard S - Baltimore, MD
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
AdvertisingCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
AdvertisingCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2018 AdvertisingCrossing - All rights reserved. 168