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Job Details

Advertising amp Analytics Director Addressable TV Implementation amp Support AdCo

New York City, NY

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Advertising & Analytics Director – Addressable TV Implementation & Support (AdCo)
New York
New York
Obtain an exciting and highly visible role operationalizing addressable and targeted TV advertising products, process, and system solutions.Direct a team of managers responsible for matching data enabled addressable TV advertising sales operations needs with robust system solutions and scalable business practice and process.Coordinate across multiple AT&T Advertising & Analytics teams including Ad Tech, Data & Analytics, Ad Sales Planning, Product, and Marketing to evaluate, operationalize, train and drive the future of AT&T addressable TV advertising solutions.
Primary Responsibilities:
Direct staff of senior project managers in successful completion of addressable TV projects and implementations.Includes:
Regular status with directs on project status, risks and dependencies
Assist with escalation in resolution of project blockers
Team building/mentoring responsibilities
Drive product evolution and improvement to support and enhance the Ad Sales business for optimal revenue potential
Liaison with Product and Business Development teams
Responsible for reporting and regular status with senior level management related to team projects
Subject matter expert and point of contact addressable TV platform and projects
Collaborate with colleagues on digital sales operations teams for addressable ad packaging opportunities and system solutions
Partner with multiple AT&T teams including Ad Tech, Engineering, Business Intelligence, Data & Analytics, Ad Sales Planning, Product, and Marketing on initiatives related to addressable TV
Training and Special Skills
Project management certification a plus
8 years experience in advertising/media sales
Familiarity with agile development process a plus
Team managerial experience a plus
Ad sales system knowledge a plus (DealMaker, DealMaker Digital, OperativeOne, WideOrbit, Sales Force, FreeWheel)

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