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Sr. Advertising Account Executive - DMP Specialist

Company name, inc.


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The Sr. Account Executive - Digital Advertising is responsible for assisting our top customers and prospects build their Digital Advertising strategies and initiatives. Specifically, the Sr. AE will work closely with our global sales team to close Digital Ad sales opportunities. The Sr. Account Executive - Digital Advertising will close business directly with our clients and prospects as well as indirectly via our global sales team. The Sr. Account Executive - Digital Advertising must be self-starting, passionate and knowledgeable about the digital advertising/media landscape, and have the ability to manage a large pipeline, with a focus on closing business directly and indirectly. This Sr. AE is expected to provide product and thought leadership as they engage with Senior Marketing Contacts at the world's most engaging brands.

Responsibilities include technical and business requirements gathering, the effective positioning of the Salesforce Marketing Cloud solution to meet those requirements, and branded product demonstrations of the Salesforce Marketing Cloud Digital Advertising/Media offerings addressing identified requirements.


• Persuasively articulate the Salesforce Marketing Cloud Digital Advertising offering including competitive advantages, resources and processes to clients and prospects via in-person sales meetings

• Work with our top customers and the leading global brands on their Digital Advertising/Media initiatives.

• Collaborate and co-sell with our Global Sales and Relationship Management teams, as well as cross functionally across the organization.

• Listen to, identify and understand prospects' viewpoint and tailor communication to meet prospect needs and expectations.

• Deliver compelling presentations to support to senior executives covering the Salesforce Marketing Cloud's Digital Advertising/Media Solutions and high level overview of application architecture and integration capabilities.

• Provide ongoing internal reporting and analysis via a sales force automation tool for accurate revenue forecasting by Management.

• Assist Sales Management in defining and identifying potential sales targets and opportunities for expansion in new markets.

• Meet and exceed all quarterly and annual sales quotas.


• Depth of understanding in the Digital Advertising/Media landscape, mobile marketing, interactive marketing and significant experience in developing and delivering presentations to senior level personnel.

• Significant knowledge of common marketing tactics and practices within major digital advertising programs & strategies.

• Possess outstanding communication skills, both verbal and written.

• Motivated team player who consistently strives to exceed goals and push revenue expectations.

• Minimum of 5 years' experience successfully selling SaaS-based products into the enterprise or agency experience with solution selling experience.

• Minimum of 2 years' experience successfully selling Digital Advertising/Media products and services or pre-sales/solution consulting experience with DMP/DSP technology a plus

• Able to work independently in a fast pace, rapid change environment and a willingness to jump in and help as needed.

• Ability to travel up to 50% at times (as needed)

Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. The company was founded on three disruptive ideas: a new technology model in cloud computing, a pay-as-you-go business model, and a new integrated corporate philanthropy model. These founding principles have taken our company to great heights, including being named one of Forbes's World's Most Innovative Company five years in a row and one of Fortune's 100 Best Companies to Work For eight years in a row. We are the fastest growing of the top 10 enterprise software companies, and this level of growth equals incredible opportunities to grow a career at Salesforce. Together, with our whole Ohana (Hawaiian for family) made up of our employees, customers, partners and communities, we are working to improve the state of the world.

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Company info, inc.
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Company Profile is the enterprise cloud computing leader. Our social and mobile cloud technologies—including our flagship sales and CRM applications—help companies connect with customers, partners, and employees in entirely new ways.

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