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Marketing Manager Client Experience

Location
Atlanta, GA

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Marketing Manager, Client Experience','189635','','Cox Automotive','!*!Cox Automotive is hiring a Marketing Manager, Client Experience to support the Manheim and Inventory Solutions.  The Manager will be responsible
for developing and executing marketing plans that enhance the Manheim Client
Experience.  He/she will focus on marketing
operational and enhancements and programming that facilitates field adoption of
best practices that lead to satisfied clients. 
This role will collaborate with Client Experience, Product, Field
Locations and Communications among other departments.  He/she will play a crucial role in strengthening
marketing support of existing initiatives as well as supporting new products
and enhancements.  The ideal candidate
will be able to juggle multiple projects and initiatives at various stages of development
and have experience developing and executing marketing plans with both digital
and traditional marketing tactics.

Job Responsibilities:



Lead marketing execution
of Manheim Client Experience programming/initiativesDevelop marketing
plans including messaging and creative materials for new operational and
product enhancementsMaintain marketing
efforts including updates to existing creative materials and executing local
and direct marketing campaigns to support ongoing initiativesDigest and apply
research findings to marketing strategy and tacticsCollaborate with Field
Marketing, Communications, Product and other teams to ensure consistency of
message and approachDemonstrate
creativity in marketing via both retail (physical location) and digital
channelsRepresent
marketing in cross-functional meetings to drive awareness that leads to
adoption











Champion Voice of
Client marketing efforts:

Maintain field
marketing Client Experience playbook, identify and recommend opportunities to
support Manheim locations’ efforts to enhance their experienceManage local
adoption of national programming designed to celebrate unstoppable team members
and satisfied clientsCollaborate across
Client Experience and Field Marketing teams to grow regional and national
adoption of local best practicesApply research
findings to provide rationale for recommended programming and
development/execution of new efforts to improve the Manheim Client Experience







','','','!*!5 years of
experience in Marketing/Advertising/Communications preferredBachelor’s degree
in marketing, communications or related field  required (graduate degree preferred)Experience
developing and executing multi-channel, cross-functional marketing campaignsAgency experience
a plus  Able to juggle
multiple projects with multiple leadersSuccess in
managing to deadlines and budgetsStrong
presentation skills – written, verbal, in person and via phone/video conferenceSolid working
knowledge of digital marketing trends and tactics














','!*!About Cox Automotive Cox Automotive is transforming the way the world buys, sells and owns cars with industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the overall automotive ecosystem worldwide. The Cox Automotive family includes Autotrader®, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, VinSolutions®, Xtime®, incadea® and a host of other brands. With a complete and connected view of the automotive ecosystem, Cox Automotive is a global company connecting people, cars and capabilities with services that link the automotive value chain. Cox Automotive is a subsidiary of Cox Enterprises. For more information about Cox Automotive, visit **** Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.','Cox Automotive','US-GA-Atlanta-3003 Summit Blvd','','Regular','Manager/Senior Manager','Day Job','','Yes, 5 % of the Time','Full-time','Ongoing','Marketing Manager, Client Experience

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