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Job Details

Media Director Ecommerce

New York City, NY

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Job Description
The Media Director (MD) is responsible for leading a portfolio of client digital accounts towards stated client and company objectives and is responsible for the growth, management, retention and satisfaction of these accounts. The MD will be accountable to partner with clients to address measured Media landscape and work with client stakeholders across multiple digital disciplines to propose and defend media spend across performance based marketing channels. The Media Director will manage and direct a team of Media Managers in this task and be accountable for maintaining accurate program forecasts and hitting stated revenue and sales goals. Proven account management and team leadership experience is essential, along with deep experience in paid search and retail media.
Role Objectives:
Account Management
Develops, manages, and monitors client P&L’s for assigned accounts
Implement holistic media planning across
Introduces process development input, quality assurance and best practices Input
Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
Attend to client meetings as needed, interface as needed with executive level and middle management level on client side during meetings and presentations
Keeps senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
Performance Media
Implements Planning Process for the assigned accounts and holistic media planning across paid search and retail media (Amazon, Criteo, Walmart Exchange)
Well versed in Amazon media activation
Coordinates efforts across different digital media channels to drive optimized recommendations
Continuously evaluate and improve upon all digital media opportunities
Participates in building and evolving the PM practice, vision and areas of expertise
Team Leadership & Development
Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity
Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our clients’ business objectives
Drives adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction
Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members
Conducts performance reviews and career path plans for direct reports
Establishes expectations and goals for team on performance marketing thought leadership
Provide cross media planning training for their direct reports
Process Improvement
Facilitates the development and documentation of best practices to improve operational efficiencies within the team and the group
Contributes to blog, newsletter, training forums and/or task forces
Understands and explains the features and benefits of all products and services
Cross sells products and services to grow **MEMBERS ONLY**SIGN UP NOW***.’ share of marketing spend Qualifications
Bachelor’s degree, concentration in business, marketing, or advertising preferred
5-7 years of account management experience in online advertising (paid search, e-commerce, and Amazon Marketing Services)
5+ years of experience in interactive marketing or business consulting using data and information to drive specific targeting and marketing recommendations
Deep knowledge of ad serving platforms including but not limited to Adwords, Bing Ads, AMS, and Criteo
2-4 years of digital marketing, search engine, ecommerce, and/or retail marketing preferred
2-4 years of demonstrated success in managing and leading people preferred
Knowledge of statistical methods and testing methodology preferred
Additional Information
All your information will be kept confidential according to EEO guidelines.

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