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Job Details

Paid Advertising Manager

Company name
Morgan & Morgan, PA.

Location
Brooklyn, NY

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Profile

We are the nations largest plaintiff-only law firm dedicated to protecting the people, not the powerful. We are currently looking for a Paid Advertising Manager for our digital and technology team in our Brooklyn Tech Center. This position will be responsible for the planning, strategy, and implementation of all paid advertising campaign.

The ideal candidate has a strong attention to detail and is driven to deliver results. This is a hands-on role suitable for someone with strong experience looking to take things to the next level. We work in a very fast-paced environment and this role requires someone with excellent time management and multi-tasking skills.

Candidate will be required to work out of our modern Sunset Park office.

Requirements

Responsibilities:

* Responsible for building and optimizing campaigns on Google AdWords and social media.

* Optimize and create keyword targets, banners, and other ads.

* Develop, manage, and optimize retargeting

* Understands multi-channel optimization best practices.

* Improve campaign performance, including changes to budget, strategies & targeting.

* Monitor and report on KPIs.

* Define budget and CPA thresholds for all campaigns.

* Work with other members of the team to ensure the paid acquisition strategy complements and amplifies all marketing initiatives.

Experience:

* 3-5 years of managing Paid Search (PPC) and social media ad campaigns (Facebook, Twitter, LinkedIn, YouTube)

* Experience with call tracking software such as Call Tracking Metrics.

* Advanced knowledge of, and experience with Google Analytics.

* Strong communication skills.

* Campaign analysis and tracking results.

* Works well under pressure and deadlines.

* Ability to work with and lead others

* Google, Bing & Yahoo certifications a plus.

Benefits

We offer a comprehensive benefits suite including health, vision, and dental insurance and 401(k).

Job Type

Permanent

Job ID

18831371

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Company info

Morgan & Morgan, PA.
Website : https://www.forthepeople.com/

Company Profile
Morgan & Morgan is a leading personal injury law firm dedicated to protecting the people, not the powerful. Over the past several decades, our attorneys have firmly established themselves as willing to go to trial, who are not afraid to go to court to get their clients the compensation they deserve. In fact, we often encourage each other to take our cases to trial – and it shows in our results. We have obtained ground-breaking verdicts in areas such as tobacco litigation and single-day recoveries totaling more than $92 million; however, our success is not measured only by our results.

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