Director of School Communications amp Marketing - R101394

Profile

Department:

Dean's Office

Location: Belknap Campus

Time Type:

Full time

Worker Type:

Regular

Job Req ID: R101394

Minimum Requirements:

Bachelor's degree in Communications, Computer Science, Computer Information Systems, or related fields and 5 years of related experience. Additional experience may be used on a one-to-one basis to offset the educational requirements. 

Position Description:

The Marketing and Communications Director is a strategic planner who will lead, implement, and maintain the communications and marketing activities for the College of Education and Human Development (CEHD). This will include the management of the unit's media presence with its website, newsletters, social channels, emails, digital advertising, and other formats.

Essential Duties and Responsibilities

• Oversee the strategic communications and marketing activities for the CEHD.
• Direct and coordinate the design of marketing, communications, and public relations plans, materials, and projects, including story ideas, photography, and production.
• Provide counsel and support to the dean, department chairs, faculty, and staff about communications and marketing goals and strategies aligning with unit and university goals.
• Manage projects that support the university's integrated marketing and communications strategy, including those focused on student recruitment and enhancement of the image of the CEHD.
• Lead and coordinate the online presence of the CEHD, including the CEHD website, social media accounts, and other special web-based projects.
• Create and manage content for monthly newsletters, weekly communications, web content, promotional materials, and supporting documents for the CEHD's website, social media, and other channels.
• Develop presentations, talking points, and other materials as needed for the dean.
• Help manage and optimize contributions from staff, faculty, and administration, including student, staff, and faculty profiles, recruitment documents, and promotional materials for events and other activities.
• Evaluate effectiveness of communications strategies and recommend changes for improvement.
• Assist with major functions and events in support of the Dean's Office as needed.
• Work with the CEHD and university advancement teams on awareness and fundraising campaigns.

• Master's degree in related field.
• Project management experience and/or Project Management Professional certification (PMP).
• Web publishing experience and graphic design proficiency required. Advanced knowledge of design software, social media platforms, and Microsoft Suite.
• Excellent writing, editing, and communication skills.
• Superior knowledge of marketing and communications best practices.
• Successful development and deployment of marketing plans.
• Ability to work with a wide range of people from diverse backgrounds and circumstances.

• Project Management - organized, task oriented, ability to delegate and follow up.
• Proactive - anticipates and plans for problems before they arise.
• Analytical- evaluating data and other information with the ability to choose the best solution and
• make recommendations.
• Flexible - ability to change directions as needed for the good of the department or organization.
• Service Excellence - responsive, informs constituents of process, pleasant to work with, educates and
• provides timely, accurate information.
• Organized - manages time effectively, keeps tasks appropriately prioritized.
• Critical Thinking - ability to think through issues and identify appropriate options.
• Work Ethic - motivated, diligent, industrious, and persistent in the workplace, stays on tasks to
• completion, works at a fast pace to ensure optimal efficiency.
• Interpersonal - can build effective, strong working relationships with employees, colleagues,
• management and vendors through trust, communication, and credibility.
• Teamwork - ability to work with others, serve others, help others, lead others, mentor others, take
• directions from others in the interest of moving process and programs forward to the desired
• outcome.

Company info

Dean's Office
University of Louisville