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Job Details

Marketing Operations Specialist

Location
San Antonio, TX, United States

Posted on
Jun 14, 2022

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u003cpu003eAs Carenetu0026rsquo;s marketing operations specialist, youu0026rsquo;ll join a talented, passionate and supportive marketing team dedicated to excellence and continuous improvement. Youu0026rsquo;ll be responsible for all marketing operationsu0026mdash; so whether youu0026rsquo;re running our tech stack, managing our website, or overseeing our agency, youu0026rsquo;ll be guiding and changing how an industry thinks about improving healthcare.u003c/pu003enu003cpu003eu003cstrongu003eMore about the positionu003c/strongu003eu003cbr /u003eReporting to the Vice President of Marketing, the Marketing Operations Specialist is a key player in bringing the Carenet brand to life by primarily ensuring our lead generation and account-based marketing programs are running effectively and efficiently. The digital marketer in this position never stops working to understand the target audiencesu0026mdash;payers, providers and healthcare service companiesu0026mdash;as well as their market trends and challenges. Youu0026rsquo;re naturally curious, a digitally native, and love dashboards and reporting.u003c/pu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eResponsibilities:u003c/pu003enu003culu003enu003cliu003eYouu0026rsquo;ll be helping to onboard (and then manage) our new ABM tech stack and setting up our ABM practiceu0026mdash;making this a unique and exciting time to join our teamu003c/liu003enu003cliu003eYouu0026rsquo;ll also be migrating our automation processes from SalesForce Marketing Cloud to Pardotu0026mdash;did we mention this is a unique and exciting time to join our team?u003c/liu003enu003cliu003eManaging our digital agency, ensuring optimal performance of our paid media programs in both Google and LinkedInu003c/liu003enu003cliu003eImplementing ever-green marketing programs, including two monthly eNewslettersu003c/liu003enu003c/ulu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eQualifications:u003c/pu003enu003culu003enu003cliu003eProficiency in digital marketing tools including Pardot, 6Sense, Salesforce, SalesLoft and Wordpress with Elementoru003c/liu003enu003cliu003e7 years of experience developing and managing lead generation and account-based marketing programs across multiple channels, preferably for B2B healthcare and BPO marketsu003c/liu003enu003cliu003eBacheloru0026rsquo;s degree in Marketing, Advertising or similaru003c/liu003enu003cliu003eUnderstanding of funnel strategy and marketing to different buyer stages and audiencesu003c/liu003enu003cliu003eAbility to multi-task and work collaboratively in a fast-paced environmentu003c/liu003enu003cliu003eOutstanding attention to detailu003c/liu003enu003cliu003eA self-starter with the ability to work independently and on multiple projects simultaneouslyu003c/liu003enu003c/ulu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eBonus points for:u003c/pu003enu003culu003enu003cliu003eWorking in long sales cycles with difficult attributionu003c/liu003enu003cliu003eExperience with Salesforce and custom objectsu003c/liu003enu003cliu003eExperience managing databases and database schemasu003c/liu003enu003cliu003eExperience with Google Data Studio, Tableau, or similaru003c/liu003enu003cliu003eExperience using Unbounce for A/B Landing Page testingu003c/liu003enu003cliu003eExperience with WordPress, Gravity Forms, Elementor, and other plugins, as well as the server infrastructure needed to maintain it.u003c/liu003enu003cliu003eExperience with Zapier, LinkedIn Forms, Google Ads,u003c/liu003enu003cliu003eExperience with the following platforms a plus:nu003culu003enu003cliu003eDigital Oceanu003c/liu003enu003cliu003ejsu003c/liu003enu003cliu003eCallTrackingMetricsu003c/liu003enu003cliu003eLastPassu003c/liu003enu003cliu003ecomu003c/liu003enu003c/ulu003enu003c/liu003enu003c/ulu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eu003cstrongu003eBenefits:u003c/strongu003eu003c/pu003enu003cpu003eCompetitive salaryu003c/pu003enu003cpu003eUnlimited PTOu003c/pu003enu003cpu003eMedical, Dental, u0026amp; Visionu003c/pu003enu003cpu003eShort-Term and Long-Term Disabilityu003c/pu003enu003cpu003e401k Employer Matchu003c/pu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eu003cemu003eThis position will be remote.u003c/emu003eu003c/pu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eu003cstrongu003eMore about Carenet Health u003c/strongu003eu003c/pu003enu003cpu003eFor eight consecutive years, u003cemu003eInc. Magazineu003c/emu003e named Carenet Health as one of Americau0026rsquo;s fastest-growing private companies. Today, we are one of the nationu0026rsquo;s premier healthcare engagement and telehealth partners, supporting one in four Americans on behalf of our clients. We remain obsessively focused on delivering exceptional, one-to-one human connections in healthcareu0026mdash;connections that fuel better access to care and better experiences. We deliver those interactions with outstanding teams, exciting partnerships and flexible technology. Our impressive client list includes more than 250 innovative healthcare organizations; most are nationally known U.S. health plans. Learn more at carenethealth.com.u003c/pu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eEqual Opportunity Employer/Protected Veterans/Individuals with Disabilitiesu003c/pu003e,EqualOpportunityEmployerDescription:null,PayTransparencyPolicyStatement:null,MatchScore:1.0,HasApplied:false,ApplicationJobBoardName:null,ApplicationJobBoardId:null,DateApplied:null,Salaried:true,CompensationAmount:null,PublishingStatus:1,Links:[],BehaviorCriteria:[],MotivationCriteria:[],EducationCriteria:[],LicenseAndCertificationCriteria:[],SkillCriteria:[],WorkExperienceCriteria:[],JobBoardMemberships:[{JobBoardId:415b24a8-a43e-4422-92c5-6840cfeae219,PublishedInternal:false,PublishedExternal:true,ExternalPostedDate:2022-06-14T17:09:22.812Z,InternalPostedDate:null},{JobBoardId:1d266205-34da-4831-b3b4-c017a2ce0510,PublishedInternal:true,PublishedExternal:false,ExternalPostedDate:null,InternalPostedDate:2022-06-14T17:09:22.812Z},{JobBoardId:ce55bf90-ad31-4c28-9dca-cd4e1dd230d5,PublishedInternal:false,PublishedExternal:true,ExternalPostedDate:2022-06-14T17:09:22.812Z,InternalPostedDate:null},{JobBoardId:cbb9e80b-bad2-48dc-aa08-4f3a727ec491,PublishedInternal:false,PublishedExternal:true,ExternalPostedDate:2022-06-14T17:09:25.993Z,InternalPostedDate:null}],AssessmentUri:null,AssessmentStatus:null,OpportunityIsClosed:false,TravelRequired:null,TravelDescription:null,SupervisorName:null,Assessments:[],ApplicationId:null,CompensationAnnualMinimum:null,CompensationAnnualMaximum:null,CompensationHourlyMinimum:null,CompensationHourlyMaximum:null,CompensationCurrency:null});

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