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Tallahassee, FL

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Requisition No:
Agriculture and Consumer Services
Working Title:
Position Number:
Posting Closing Date:
A bachelor's degree from an accredited college or university with a major course of study in marketing, business, merchandising, economics, agriculture, international affairs, leisure services, or communications and three (3) years of professional experience in marketing, advertising, public relations, agriculture, international affairs, leisure services, business or industry development, the travel industry or in hotel or restaurant management; or
A master’s degree from an accredited college or university with a major course of study in business administration and two (2) year of professional experience as described above.
Professional or paraprofessional experience as described above can substitute on a year-for-year basis for the required college education.
The candidate for this position will be required to possess a valid Driver License.
***Applicants must complete all fields in the Candidate Profile. Work history, hours
worked and formal education are required to qualify for this position. Responses to
Qualifying Questions must be verifiable in the Candidate Profile. Resumes and
other documentation can be attached to provide additional information. ***
The Florida Department of Agriculture and Consumer Services values
and supports employment of individuals with disabilities. Qualified
individuals with disabilities are encouraged to apply.
Moderate travel required.
Actual hours of work shift will be established by supervisor and based on providing departmental coverage for established business hours.
Some weekend and evening travel required for attending meetings, events and conferences.
Must be willing to obtain additional training appropriate to job functions.
Successful applicant must pass a background screening, including fingerprinting, as a condition of employment.
Actual hours of work shift will be established by supervisor and based on providing departmental coverage for established business hours.
Conducts market research to determine target audience, target markets and messaging to promote division programs. Writes content for outreach and education marketing materials to include newsletters, flyers, brochures, point-of-service displays, menu templates, direct mail and presentation materials. Disseminates policy and program information to the public and stakeholders using multiple communication channels, such as newsletters, email campaigns, social media outlets and website content; determines the most effective and consistent communication with the public. Ensures outreach materials meet the department’s standardization guidelines. Works closely with the department’s Material Review Committee and the Office of Communications, as necessary, on concepts for new materials.
Prepares source documentation to assist the division’s Contract Manager and Accountant with the completion of bids, specifications and purchase requests to contract with outside vendors. Reviews, approves and ensures the quality of work delivered to and from vendors for the development and completion of outreach and education marketing materials. Ensures consistency of program information content.
Provides information to division staff on all program education and outreach activities and issues involving their respective program areas. Works with division staff to measure and evaluate the effectiveness of the outreach and education initiatives. Collaborates with other divisions regarding public relations and special events promoting division programs.
Assists with implementing a cohesive outreach and education plan for the division. Researches, identifies and develops innovative strategies to expand awareness about division programs. Monitors trends for indications of the need for new products or services to target specific audiences.
Assists with the emergency management functions of the bureau during periods of disaster. Performs other related duties as assigned.
Knowledge of graphic design formats, techniques and composition options.
Knowledge of visual design theory.
Skill in a variety of computer applications used in graphic design.
Skill in preparing exhibits, displays and three-dimensional models.
Skill in preparing renderings.
Skilled in using ****). Notification to the hiring authority must be made in advance to allow sufficient time to provide the accommodation.
The State of Florida supports a Drug-****, F.S., Drug-Free Workplace Act.
VETERANS’ PREFERENCE. Pursuant to Chapter 295, Florida Statutes, candidates eligible for Veterans’ Preference will receive preference in employment for Career Service vacancies and are encouraged to apply. Candidates claiming Veterans’ Preference must attach supporting documentation with each submission that includes character of service (for example, DD Form 214 Member Copy #4) along with any other documentation as required by Rule 55A-7, Florida Administrative Code. Veterans’ Preference documentation requirements are available by clicking here. All documentation is due by the close of the vacancy announcement.

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