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Account Executive

Company name
WXIA/WATL

Location
Atlanta, GA

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WXIA-TV/WATL-TV TEGNA Atlanta - Account Executive

JOB DESCRIPTION

The Networks of 11Alive, a TEGNA Company, is looking for a dynamic, self-motivated Account Executive to develop new business in the Greater Atlanta Region. The ideal candidate will showcase his or her strategic and entrepreneurial expertise by building collaborative relationships and providing customer solutions through an integrated suite of media platforms including television, internet, mobile, OTT and other emerging products.

Roles and Responsibilities:

Achieve all revenue goals on a monthly, quarterly and annual basis

Develop a pipeline of new business through consistent and creative prospecting

Able to demonstrate product knowledge and value to prospects and customers

Possess a deep understanding of local and regional business trends

Collaborate with a Media Strategist to develop strategic recommendations and proposals

Utilize an Account Manager to provide exceptional customer service and contract fulfillment

Use Salesforce to manage day to day activity, pipeline and forecasts

Minimum 3 years of traditional media, digital marketing or business to business sales experience

Bachelor's Degree in marketing or advertising preferred

Must be a self-starter with a documented record of exceeding revenue goals with integrated marketing solutions

Ability to work in a fast-paced, performance based sales environment

Excellent communication and presentation skills

Proficient in Word, Excel and PowerPoint

Salesforce and WideOrbit experience a plus

A valid driver's license with an excellent driving record, as well as reliable transportation and proof of insurance

About TEGNA:

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 46 stations in 38 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and 32 million across its digital platforms. TEGNA has been consistently honored with the industry's top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit www.TEGNA.com.

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

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Company info

WXIA/WATL

Company Profile

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