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Job Details

Copywriter Intern - Summer 2018

Company name
DaBrian Marketing Group, LLC

Location
Reading, PA

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Job Description

The Content Marketing Intern will develop, write, and edit original copy for dynamic, marketing-focused websites, B2B websites, and other interactive properties.  This person works as part of an assigned team that includes a web designer and web programmer.  It is the Content Marketing Intern’s task to shape overall marketing messages into compelling content.

The ideal Content Marketing Intern candidate will:

Be responsible for writing copy and developing content for agency and client interactive/web properties to meet client strategic planning objectives

Work with assigned web designers and web programmers to merge copy and content into chosen site architecture as a dynamic element of site concept

Select product/service features and content targeted to selected marketing audiences

Coordinate interactive/web content with other client promotional and marketing materials to ensure copy and content is current and supports/enhances overall strategic marketing plan(s)

Prepare website and interactive property content to be implemented by the web programmer

Create and maintain copy style guides for agency and client interactive/web properties.

Ensure interactive/web copy and content is proofed and correct prior to presentation to clients, and again before final upload to live websites and interactive/web properties.

Work collaboratively with the web designer and web programmer to prepare interactive/web design projects for presentation/demo to the appropriate personnel and if approved, to current and/or potential clients

Assist in writing interactive/web project proposals and marketing plans

Research clients’ products/services/brand/image/competition to ensure ability to write accurate, on-target copy/concepts for assigned interactive/web projects

Responsible for maintaining a reference library of client source materials,  client competitors’ marketing and advertising efforts, and all other relevant client information

Assist in measurement and tracking of web/interactive property effectiveness with intention to continually improve functionality and attract additional traffic

Create concepts, develop content for, and assist in launching a variety of online advertising formats (banner ads, buttons, interstitials, videos, etc.)

Job Requirements:

Qualifications

Applicants should have some college experience or above; journalism/english/communications experience preferred

Self-motivated, detail-oriented and able to prioritize and “shift gears” as needed

Crazy awesome communication skills (both verbal and written)

A proactive work ethic while managing your own workload as well as others’

Accommodate evolving responsibilities and last minute changes

Enthusiastic, kick-ass attitude

Ability and desire to learn and keep up with the ever-changing digital marketing space

Additional Information

Local Candidates Preferred

Agency experience is preferred.

Due to the nature of not only working in the agency space, but also working for a company that prides itself on it's incredibly intelligent team, all applications for this position must be accompanied by a writing sample. Choose wisely!

Submit an application and writing sample. You can also mail us your resume & cover letter. 

DaBrian Marketing Group

500 Penn Street

Suite 201

Reading, PA 19602

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Company info

DaBrian Marketing Group, LLC

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