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VP of Creative Team

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Alpharetta, GA

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Role Summary/Purpose:

The VP, Creative Team leads, inspires, and oversees an in-house creative team of 50 creative professionals who design work product that is strategic, innovative, creative, and results-driven in all forms across all media and channels. The VP, Creative Team is charged with establishing the vision and strategic direction of the group; supervising departmental managers and achieving cost recovery targets.

Essential Responsibilities:

Establish and implement strategies to evolve and optimize the growth model, structure, creative capabilities, processes and work tools for the in-house creative team.

Manage financial operation within a cost recovery model to include: providing input to annual recovery target, setting billing rate(s), managing contingent working budget and producing monthly reporting as needed

Evaluate and refine organizational structure within the team to support the ongoing evolution of design offerings and needs of the business

Advocate and evangelize the value of Design throughout the organization and educate stakeholders about the capabilities of the in-house creative team

Contribute thought leadership around design initiatives throughout the organization and participate in cross-functional teams representing design as needed

Establish methods for evaluating and prioritizing project requests from across the business

Define and implement flexible staffing models to accommodate variable workload including internal resource sharing, contingent workers and agency partnerships

Identify and/or develop and communicate the core competencies of the in-house team and help stakeholders select external agencies when appropriate

Provide functional management for in-house team leaders including hiring, goal setting, mentoring/coaching, performance reviews and problem resolution

Contribute to the creation and maintenance of a highly creative, flexible and collaborative atmosphere and culture, promoting continuous improvement and innovation

Serve as escalation point for direct reports in addressing and solving complex problems as they arise

Represent creative team in annual budgeting process

Maintain appropriate skillsets for business need

Monitor the marketplace to benchmark and understand trends associated with creative service providers.

Perform other duties and/or special projects as assigned


Bachelor’s degree in Advertising, Journalism, Design, Communications, Marketing, Business or related program OR, in lieu of degree, a high school diploma and 12 years of work experience working within a creative agency environment required

A minimum of 10 years of agency and/or in-house creative team management experience (e.g. general management, project management, account management, etc.)

Desired Characteristics:

Master degree

Understanding of human-centered design methods and process

Project management experience

Strong interpersonal and persuasive communications skills applicable with all levels within the organization

Proven experience operating a creative services P&L in a cost recovery model

Able to identify opportunities and propose strategies for value-add

Comfortable interacting with senior business leaders and gaining buy-in

Solid leadership, communication and relationship building skills

Excellent problem-solving skills

Thrives in a fast-paced environment

Exceptional judgment and willingness to make hard decisions

Creative, assertive, and outgoing personality

Clear and articulate verbal and written communication skills

Ability to think strategically and creatively

Exceptional work ethic

Enthusiastic towards colleagues and clients

Ability to inspire and motivate a diverse team toward a common goal

Able to multi-task, prioritize, problem solve and work independently

Job Requirements

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