Senior Copywriter

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OPEN TO DIFFERENT LOCATIONS: Canada & US

As a Senior Copywriter, you are a storyteller who loves to collaborate with creatives and strategists to bring a digital voice to life. You’ve got the basics of site copy, banner ads, direct e-mails, interactive scripts, other online marketing, and brand social media. Copy is your comfort-zone, but you’ve got a well-rounded knowledge of the broader industry—social media, usability, online marketing, and traditional advertising. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do.

You will:

Collaborate with creative team members to determine the conceptual and copy direction.

Participate in strategic brainstorming, campaign development, creative brief development and creative execution of campaigns.

Interact with project teams to understand business objectives and audience demographics.

Translate creative direction and copy points from creative briefs into engaging and effective copy concepts.

Maintain high standards of copywriting and exercise quality control.

Work on multiple projects simultaneously.

You have:

5 years’ experience as a copywriter in an agency environment—including experience with interactive media and direct marketing.

Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences.

An ability to work on multiple projects simultaneously and effectively juggle diverse writing demands.

Demonstrated communication skills and a meticulous eye for detail.

Experience with automotive industry and asset.

*Please include link and password to your portfolio.

**We will consider an Art Director / Senior Copywriter duo for this opportunity.

Company info

Critical Mass Inc
Website : http://www.criticalmass.com